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From Vision To Execution Implementing a Successful Digital Transformation Strategy

Tuesday 7th May 2024, 1:00 am (UK Time)

Business School

Christiaan Heemskerk,

Netherlands

Christiaan Heemskerk, who graduated from LSBF in 2011 with a MSc in Marketing, used his knowledge of the most up-to-date theories in Digital Marketing to secure his current position as Business Acquisition Manager at Google European Headquarters in Dublin, Ireland. Studying at LSBF allowed Christiaan to study at one of the few universities in the UK that offers cutting-edge modules alongside a Masters degree. The course also ensured a large amount of practical implementation of course knowledge. The forward-looking nature of LSBF's Marketing MSc gave him the upper hand he needed to outdo his competitors in the job market and step into his new role. “At Google, I am applying all the theories I have learned during my Internet and Digital Marketing Communications and Web Analytics classes at LSBF. They have given me a solid understanding of marketing in the digital environment that is proving invaluable.” “Thanks to the knowledge and skills I gained at LSBF, I now have the opportunity to work with extremely talented people. Even though I have only just joined the company, my ideas and opinions are valued and taken into consideration.” What's your advice for new students? Make sure that you enrol in courses and work experience that prove to future employers that you are proactively developing your skills. Have fun, be persistent and network. Do something to stand out from the crowd and be prepared with creative answers for interviews.

More student testimonials

Raunaq Zaidi

Raunaq Zaidi, India

Raunaq Zaidi graduated in 2011 with an MBA in Marketing Management. Studying at LSBF, and the access he had to high quality teaching has fully prepared him for his role as an Associate at the State Bank of India in London.

Maria Boukouraki

Maria Boukouraki, Greece

Maria Boukouraki graduated from LSBF in 2010 with a Masters in Business (MIB). Studying at LSBF gave her the flexibility to gain a degree from the FT ranked GGSB without having to leave her job in London.

Katriina Marja Kuusela

Katriina Marja Kuusela, Finland

Katriina is expected to graduate in 2012, but because of the relevant experience she has as a result of her pathway at LSBF, she has already secured a role as a Marketing and Sales Assistant for a company that offers renewable energy solutions.

Katharina Bojar

Katharina Bojar, Germany

Katharina awaits the results of her dissertation after having achieved a distinction in the taught part of the programme and is currently undertaking an internship in a legal practice Dr. Frühbeck Abogados in Germany. She is aiming for an international legal career.

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