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LSBF Certificates
Marketing

Marketing Online Short Courses

Marketing is an essential field of business for those who need to understand the performance and relationship a company has with the market they operate in. Our online short courses in marketing strategy and design deepen the capabilities of marketing and business professionals, entrepreneurs and business owners. For the rounded professional, a marketing diploma is a great addition to your skillset, whichever industry you work in.

Browse our certificates and diploma in marketing online below:

Advanced Certificate in Marketing Design and Strategy

Start date: Enrol anytime and start on the 1st or 15th of every month
Duration: 12-15 weeks
Fees: £650
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

Acquire an in-depth understanding of the design, development, marketing, and analysis of a business plan and study the key components of building, executing, and presenting a brand. Learn how marketing influences decision making at the management level. Marketing design involves the integration of the marketing mix, marketing analysis, and a number of innovation strategies. Learn about brand positioning and creating a value proposition, as well as existing methods for establishing market dominance.

Syllabus:

The Advanced Certificate in Marketing Design and Strategy seeks to enable you to:

• Develop an understanding of basic marketing concepts and issues including: the global political, economic, legal, and regulatory context; and the creation of value
• Construct a marketing vocabulary and gain a thorough comprehension of marketing concepts
• Apply both qualitative and quantitative models to marketing problems
• Develop an appreciation for the strategic nature and role that marketing plays in overall business strategy and performance
• Appreciate what marketing managers do on a day-to-day basis
• Understand how marketing relates to other business functions (e.g., human resource management, accounting, production, etc.)

You will be formally assessed once during the programme, which will consist of a written report of up to 3,500 words. Completing this assignment to a satisfactory standard is a mandatory requirement.


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Advanced Certificate in Operations Management

Start date: 1st and 15th of every month
Duration: 12-15 weeks
Fees: £650
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

This course introduces students to the management of business operations. This includes the process of design, analysis, and sustaining quality standards. Inventory control and resource management are also a critical part of operations management. You will learn how to develop, execute, allocate and manage business projects with the objective of meeting customer demand at minimum cost. Operations managers must effectively carry out the successful conversion of raw materials and human labour into the production of goods and services.

Syllabus:

The programme of study in this Advanced Certificate course will challenge you to:

• Develop your knowledge of how operations can be optimised for a competitive advantage
• Understand the critical issues involved in the upfront planning of an organisation’s operational design
• Analyse business processes, procedures, and strategies for enhanced quality assurance
• Accurately measure the quality of products and services
• Become familiar with strategies for efficiently managing operations
• Understand the dynamics of supply chain management and the drivers for outsourcing and vertical integration
• Improve quantitative reasoning ability
• Improve oral presentation skills

You will be formally assessed once during the programme, which will consist of a written report of up to 3,500 words. Completing this assignment to a satisfactory standard is a mandatory requirement.


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Certificate in Operations Management

Start date: 1st and 15th of every month
Duration: 12-15 weeks
Fees: £550
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

Enhance your leadership credentials and learn how to increase a company’s value with this certificate course in operations management. Understand the basics of cost minimisation, establishing your customer base, and the building, design, and implementation of operational strategies. Learn how quantitative measures are used to make operational business decisions, regarding areas in resource efficiency, manufacturing and production, as well as establishing quality labour and delivery standards.

Syllabus:

The aim of this course is to instil in you the knowledge of the systems and activities necessary for producing goods and services for customers and clients, and in the most efficient way possible. During the programme of study, you will be introduced to the following concepts:

• Operations Management requirements for service and manufacturing entities
• Processes, systems and tools used in the four main areas of operations management (cost minimisation, quality, customer/client satisfaction, and innovation)
• Creating value and competitive advantage through operations management
• The application of quantitative techniques in designing effective operations

You will be formally assessed once during the programme, which will consist of a written report of up to 3,500 words. Completing this assignment to a satisfactory standard is a mandatory requirement.


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Advanced Diploma in Organisational Management

Start date: 1st and 15th of every month
Duration: 3-9 months
Fees: £1,800
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

The following course incorporates three modules:

1.1 Marketing Design and Strategy
An effective marketing design is essential for establishing market dominance. Learn how to plan, execute, and launch a brand using innovative marketing strategies and study how marketing influences decision making


1.2 Sustainable Business Development
Businesses around the world require sustainable measures for ensuring continual growth and development. Study how corporate conduct, corporate leadership, legal codes and performance guidelines impact sustainability.


1.3 Advanced Operations Management
Every manager needs to be able to effectively manage a company’s business operations. You will study the key components of operations management, including inventory control, resource management, manufacturing, and production processing.


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Diploma in Law and Ethics

Start date: 1st and 15th of every month
Duration: 3 - 9 months
Fees: £1,500
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

The following course incorporates two modules:

1.1 Governance and Ethics
Governance and ethics plays a vital role in maintaining effective business operations. Learn how business and ethics co-exist within a competitive global market, and study how systematic procedures help ensure sustainability.

1.2 Business Law
In this module you will develop a sound understanding of how to apply fundamental legal concepts across a range of business scenarios. The programme also addresses the legal regulation of companies and will teach you to evaluate the options available to companies in a financial crisis.

1.3 Policy Issues in the Global Economy
Learn how international economic systems cooperate to comply with tax laws and trade restrictions. You will study microeconomic and macroeconomic concepts and efforts made to curtail some of the consequences of international business, including environmental damage and cultural homogenisation.


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Certificate in Governance and Ethics

Start date: 1st and 15th of every month
Duration: 12-15 weeks
Fees: £550
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

In financial management, government and ethics plays a vital role in maintaining smooth business operations. Ethical responsibility must be adhered to by every global player in the world economy to avoid irreparable reputational damage which can be caused by unfair practices and insensitivity to social and moral codes of conduct. Learn how business and ethics co-exists within a global competitive market. Understand the relationship between corporate governance and social responsibility. Study how systematic procedures such as corporate reporting lends itself to ensuring sustainability within the global business environment.

Syllabus:

Throughout the course of this programme, you will focus your learning on the following areas:

• Ethical Views and Frameworks within a multi-cultural, multi-religious and multi-view world and their application to business
• Business and Ethics; Can they co-exist? A critical consideration of the dichotomy
• Corporations, Corporate Governance and Corporate Responsibility
• Working models for ensuring ethical decisions are taken
• The Professional; what does being a professional entail? Expectations and reality
• Sustainability and corporate reporting

You will be formally assessed once during the programme, which will consist of a written report of up to 3,500 words. Completing this assignment to a satisfactory standard is a mandatory requirement.


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Certificate in Business Law

Start date: 1st and 15th of every month
Duration: 12-15 weeks
Fees: £550
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

The law underpins every aspect of business practice, and this certificate module will challenge you to develop a sound understanding of legal systems, and how to identify and apply fundamental legal concepts across a full range of business scenarios. For example, you will learn how to differentiate the various types of business and identify the legal ramifications of these distinctions. The programme also addresses the legal regulation of companies and will teach you to evaluate the options available to companies in a financial crisis.

Syllabus:

The programme of study which makes up this Certificate in Business Law covers the following topics:

• The fundamentals of legal systems
• Local and international business transactions and their legal ramifications
• Local and international forms of business and their legal ramifications
• Legal aspects of business relationships with specific consideration of joint ventures and partnerships
• Legal aspects of raising capital and financing businesses
• The legal regulation of companies
• Legal aspects to managing crisis and bankruptcy businesses

You will be formally assessed once during the programme, which will consist of a written report of up to 3,500 words. Completing this assignment to a satisfactory standard is a mandatory requirement.


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Advanced Diploma in Strategic Marketing

Start date: Enrol anytime and start on the 1st or 15th of every month
Duration: 3-9 months
Fees: £2,850
Awarding body: London School of Business and Finance
Certified by: CPD (Continuing Professional Development)

The Advanced Diploma in Strategic Marketing is made up of three modules. The first module, Advanced Marketing Design and Strategy, introduces you to the creation and execution of a business plan from start to finish while providing you with essential marketing design tools. Then, you will continue with Policy Issues in the Global Economy, where you will study how international business operations are greatly affected by international agreements, immigration and financial crises, and tax laws. You will complete your advanced diploma with the Global Business Management module, where you will learn how international trade, investment, and economic integration interplay with the global business environment. Understand how globalisation affects business performance. This diploma also meets the entry course requirements for enrolling on one of InterActive's academic programmes.

Syllabus:

There are three modules in the Advanced Diploma in Strategic Marketing course. Each module consists of a list of sub-topics which include:

• Advanced Marketing Design and Strategy – creating and executing a business plan, marketing design
• Policy Issues in the Global Economy – immigration and financial crises, tax laws, international business operations
• Global Business Management – international trade and investment, economic integration, globalisation


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Advanced Certificate in Digital Marketing

Start date: 1st and 15th of each month – enrol anytime

Duration: 3-9 Months

Fees: £650

Awarding body: London School of Business and Finance

Certified by: CPD (Continuing Professional Development)

 

Equip yourself with knowledge of contemporary marketing practices. You’ll become familiar with elements of law that apply to marketing practises, and develop the ability to identify strategies, tools and approaches to digital marketing.

 

Syllabus:

Completion of the Advanced Certificate in Digital Marketing will enable you to:

  • Identify effective tools, approaches and strategies for digital marketing
  • Assess the success of relationships between effective digital strategies and public relations management
  • Critique current practises in digital marketing of global organisations, and suggest improvements
  • Evaluate the current digital marketing practises of an organisation and their potential impact.

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Advanced Diploma in Global Marketing Management

Start date: 1st and 15th of each month – enrol anytime

Duration: 3-9 Months

Fees: £1800 or £2850

Awarding body: London School of Business and Finance

Certified by: CPD (Continuing Professional Development)

 

Equip yourself with knowledge of global marketing practices in contemporary business. You’ll become familiar with elements of law that apply to marketing practises, and learn to identify strategies, tools and development approaches to global marketing.

 

Syllabus:

Completion of the Advanced Diploma in Global Marketing Management will enable you to:

  • Identify effective tools, approaches and strategies for digital marketing
  • Assess the success of relationships between effective digital strategies and public relations management
  • Critique current practises in digital marketing of global organisations, and suggest improvements
  • Evaluate the current global marketing practises of an organisation and their potential impact.

 

You will be formally assessed once during the programme, which will consist of a written assignment up to 3,500 words (+/- 10%).


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Advanced Certificate in Marketing Management

Start date: 1st and 15th of each month – enrol anytime

Duration: 3-9 Months

Fees: £650

Awarding body: London School of Business and Finance

Certified by: CPD (Continuing Professional Development)

 

Gain essential knowledge of separate marketing functions, their roles, and how they are managed. You’ll acquire an understanding of the range of factors affecting the application and adaptation of marketing principles across sectors. Learn to develop marketing strategies which are able to meet the requirements of operational objectives.

 

Syllabus:

Completion of the Advanced Certificate in Marketing Management will enable you to:

  • Understand the internal and external impact of marketing functions
  • Critically assess the role of the marketing department from a managerial perspective
  • Create and assess marketing performance indicators
  • Develop coherent marketing strategies designed to meet your operational goals.

 

You will be formally assessed once during the programme, which will consist of a written assignment up to 3,500 words (+/- 10%).


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Study online:
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Key Facts

DURATION 
Certificates and Advanced Certificates: 12-15 weeks
Diplomas and Advanced Diplomas: 3-9 months

CAMPUSES
Online

INTAKES
Twice a Month