PwC and Sage announce new alliance to boost SME ties

Software giant Sage and Big 4 firm PwC have announced a new collaboration aimed at pushing forward global SME connections and growing UK activities.

The accounting software company and Big 4 firm are rolling out the new project in the UK before extending it across their international operations.

Sage Live

The alliance of Sage Live and My Financepartner, PwC UK's cloud based accounting service, is aimed at the 125 million SMEs worldwide which employ around 65% of the total global business workforce.

Leader of the My Financepartner service and UK PwC Partner Tony Price said: "Providing small and medium business with useful and meaningful data on which to base their decision making lies at the heart of the Sage Live and My Financepartner offering."

"We are excited to be working closely with Sage and look forward to providing more S&MBs with the insight that they need to drive growth," Price added.

Strategic partnership

Sage already have a strategic partnership with another Big 4 firm, Deloitte. The two companies worked together to deploy Sage X3 in July, which is a business management tool for collecting, storing, managing and interpreting data over a wide spectrum of activities.

The new Sage Live product is described as a cloud-based "fully customisable" suite that can be used on any device.

Executive vice president, global strategic partnerships and alliances at Sage Alan Laing commented: "This new partnership combines powerful financial technology with the type of business advice that Small & Medium Businesses simply haven't been able to access in the past. It will transform business for 'S&MBs'."