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What can you do with a marketing degree?

What can you do with a marketing degree?

Getting a marketing degree can open the door to many different career paths, as you’ll develop a broad and increasingly valuable set of skills.

For example, a specialised online marketing degree will give you highly transferable skills, and a knowledge of marketing strategy is an extremely desirable trait in the vast majority of organisations. 

There are three key reasons why getting a marketing degree can be a move in the right direction.

1) High salary prospects

Marketing graduates have an average starting salary of £21,565, and there is plenty of room to manoeuvre in the future – you could earn up to £113,000 as a Chief Marketing Officer.

2) Multiple career options

There is a vast field of job opportunities awaiting graduates with a marketing degree, giving you the versatility to pursue a role that suits your interests and needs.

3) Job security

Organisations are always searching for top marketing talent, as this area of a business is vital to the success of any company.

Ultimately, as long as organisations have a product or service to sell, there will always be a role for marketing graduates - and many industries need the skills of expert marketers. This means that graduates can rely on career opportunities being readily available.

Here are a few traditional careers in marketing:

  • Advertising Art Director
  • Copywriter
  • Media Buyer
  • Media Planner
  • Event Organiser
  • Public Affairs Consultant

And perhaps a few you wouldn’t have thought of:

  • Graphic designer
  • Lecturer
  • Promoter

Plus, with constant developments in the marketing sector, you may see roles such as chief content officer, technologist, and channel manager come to prominence over the next few years.


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