Marketing Strategy course

KEY FACTS
Accreditation:	CPD - Continuing Professional Development
Duration:	30 hours
Campus:	London
Intake Dates:	February, May and September*
Timetables:	Click here for timetables
Tuition Fees:	£1,150
For Frequently Asked Questions	Click here

Gain insight into marketing strategy and competitive advantage. Learn about the latest developments relating to strategic marketing and communication.

Using a case study approach, you will develop the analytical and interpretive skills necessary for strategic decision-making. Gain insight into the conceptualisation and execution of viable marketing plans and projects.

Course Structure

Course focus

Marketing strategy for current and new markets
Implementation and control
Marketing performance

Key Benefits

Develop marketing plans considering complex environments
Evaluate the latest developments in marketing strategy and their relevance in application
Assess the marketing environment and the variables that drive decision-making

Who is the course for?

This course is most suited to individuals aspiring to work in marketing, or who are seeking to improve their working knowledge and skills in relation to marketing strategy.

Entry Requirements

Individual Short Courses

Important Information, Terms & Conditions

^{*This course is planned to run in February, May and September. However, it is subject to student demand. For more information, speak to one of our advisors on: +44 (0) 20 3435 4644.}