Digital Marketing

KEY FACTS
Accreditation:	CPD - Continuing Professional Development
Duration:	Postgraduate Certificate: 30 hours Postgraduate Diploma: 150 hours
Mode of Study:	Live online classes
Intake Dates:	February, May and September*
Timetables:	Click here for timetables
Tuition Fees:	£1,150 if taken individually (30 hours)
For Frequently Asked Questions	Click here

Offering a complete introduction to digital marketing, this certificate course takes a close look at a variety of practices and techniques involved with the use of online media and digital tools.

This course will develop your ability to use digital tools necessary for implementation of marketing strategies. These hands-on sessions will encourage you to apply taught methods within your company, boosting your client base through the use of social media marketing, SEO and other digital marketing techniques.

Course Structure

Course focus

New media and digital marketing communications
Digital business models
E-marketing communication tools

Key Benefits

Identify and appraise changes in marketing brought about by digital marketing and analyse their effects and marketing strategies
Demonstrate a critical understanding of digital marketing tools
Create digital campaigns using these tools

Who is the course for?

This course is ideal for those looking to use social media and other digital media marketing tools to their full potential in order to maximise their company’s client base.

Entry Requirements

Individual Short Courses

Important Information, Terms & Conditions

^{*This course is planned to run in February, May and September. However, it is subject to student demand. For more information, speak to one of our advisors on: +44 (0) 20 3435 4644.}