Digital Marketing

Offering a complete introduction to digital marketing, this certificate course takes a close look at a variety of practices and techniques involved with the use of online media and digital tools.

This course will develop your ability to use digital tools necessary for implementation of marketing strategies. These hands-on sessions will encourage you to apply taught methods within your company, boosting your client base through the use of social media marketing, SEO and other digital marketing techniques.

Key Facts

Module from the Postgraduate Certificate in Marketing
Certified by: CPD-Continuing Professional Development
Duration: 10 weeks | 1 class per week
Mode of Study: London campus or live-online
Intake Date: July, October 2022, January, May, September every year
Tuition Fees: £1,150
(Flexible payment plans and group discounts available)

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FAQs

Module Contents

New media and digital marketing communications
Digital business models
E-marketing communication tools

Key Benefits:

Identify and appraise changes in marketing brought about by digital marketing and analyse their effects and marketing strategies
Demonstrate a critical understanding of digital marketing tools
Create digital campaigns using these tools

Who Is the Course For?

This course is ideal for those looking to use social media and other digital media marketing tools to their full potential in order to maximise their company’s client base.

Education - Undergraduate degree or equivalent Higher Education qualification, or relevant work experience
English language - Common European Framework (CEF) Level B2* or equivalent (all teaching and learning materials are provided in English only)

* Please note those with a B1 level of English and relevant proof of further study will be considered.

**This course is planned to run in July, October 2022, January, May, September every year. Course is subject to student demand. For more information, speak to one of our advisors on: +44 (0) 20 3435 4644.

Meet Our Delegates

“What I enjoyed most about the course where that they are very practical, they literally give you an arsenal of tools.’’

Iliyana Stamatova

Advanced certificate in management consulting and project management

“I decided to study the course because of the benefits it would have on my career, after going through the contents and the modules of the programme, it covered areas that are of interest to me.’’

Ikechi Okereke

Postgraduate certificate in finance