Consumer Behaviour Analysis course

KEY FACTS
Accreditation: CPD - Continuing Professional Development
Duration: 30 hours
Campus: London
Intake Dates: February, May and September*
Timetables: Click here for timetables
Tuition Fees: £1,150
For Frequently Asked Questions Click here

This course will develop your understanding of the analysis of consumer behaviour, teaching you various theoretical models related to consumer psychology and research data.
Exploring the contribution of consumer analysis in relation to marketing strategies, this course provides you with the insight you need to gain a better understanding of consumer behaviour analysis. Practical examples will help you understand how these theories apply to real life situations.

Course Structure

Course focus

Consumer psychology and insight
Purchase and consumption
Customer relationship management

Key Benefits

  • Analyse and evaluate current developments in consumer buying behaviour 
  • Evaluate the success of current models in predicting the consumer purchase decision
  • Analyse patterns and processes of consumer behaviour in the contemporary and international business context

Who is the course for?

This course is ideal for anyone looking to gain further understanding of their customers and general consumer behaviour.

Entry Requirements
Individual Short Courses
Important Information, Terms & Conditions

*This course is planned to run in February, May and September. However, it is subject to student demand. For more information, speak to one of our advisors on: +44 (0) 20 7823 2303.

MEET OUR DELEGATES

Check out the videos below to see what our Executive Education delegates have to say about their learning experience at LSBF.

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LSBF Executive Education:
+44 (0) 20 3535 1173

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