Welcome to the LSBF Faculty of Marketing. Our world-class lecturers bring many years of diverse and exciting real-world experience to the classroom, providing students with innovative, highly relevant industry focussed study programmes.
To find out more about the individuals who make up our world-class Marketing faculty please see below:
Stephen Humphrey Programme Director
Stephen Humphrey has extensive experience in the areas of marketing, marketing communications and operations. Much of his career in these fields was undertaken within the telecommunications sector working for major brands like Nokia and US telecommunications giants AT&T.
Career and Experience
Stephen has a background in engineering, IT and technology and has a detailed understanding and experience of concepts associated with these industries. He completed his Masters in Strategic Marketing, and demonstrating his passion for continued learning and development he is currently undertaking his second MBA.
Norm Murray Lecturer
An experienced lecturer, entrepreneur and business psychologist, Norm Murray brings his expertise in strategic thinking and business strategy to LSBF. Norm is ideally suited to the practical real-world approach of LSBF, bringing his background in corporate strategy, leadership and change management to the table, and dealing with the psychology of high-level decision-making processes.
Career and Experience
Norm has a broad range of experience as an advisor to many different types of organisation. He’s worked with everyone from community non-profit groups to high-performing teams and global organizations.
Norm is passionate about developing leaders and providing quality coaching, and when he’s not at LSBF, he’s often invited to guest lecture at various universities on their MBA or other graduate and executive programmes. He has conducted keynote addresses at corporate conferences, and run seminars and workshops internationally.
David Shaw Lecturer
Published Author David Shaw draws on a lifetime of experience in fashion and retail during which he raised his own career prospects from shop floor to board level. Working for high-street names like Top Shop, Debenhams, Sears and Burtons David has experienced all aspects of retail from buying through to marketing and has a deep understanding of marketing tactics and strategies.
Career and Experience
A valuable addition to the LSBF faculty, David has lectured internationally on a wide range of business issues and was Visiting Fellow in Marketing Research at Macquarie University in Sydney. He has lectured at many UK universities including the Universities of Surrey, Middlesex, Stirling, Nottingham and Manchester, as well as the London College of Fashion, and has developed a formidable body of postgraduate tutoring experience. He is passionate about helping students to translate the theoretical principles of marketing into practical skills and experience.
David has committed the lessons of his career to print. His books include Mastering Fashion Marketing, Mastering Fashion Buying & Merchandising Management, and The Fashion Handbook.
Dr Mo Willan (PhD, MSc, MA) Lecturer
Author of the forthcoming publication "Marketing: A Student Companion" and head of his own London consultancy, Dr. Mo Willan has carried out assignments for a wide range of organisations including The Gambia Chamber of Commerce, Coca Cola and The British Council.
Career and Experience
Over the past six years, Mo has trained more than 2000 marketing executives in the UK, Eastern Europe and Africa. He experience is highly sought-after and he is now a visiting lecturer at London Metropolitan University, Oxford College of Marketing, Liverpool John Moore’s University and Grenoble Graduate School of Business.
Since 2007 Mo has contributed his considerable experience to the LSBF faculty, acting as Senior Visiting Lecturer and Module Leader. He lectures on Integrated Marketing Communication and International Advertising and Brand Management on the MBA, MSc and CIM programs.
Ioanna Ampartzoglou Lecturer
Ioanna Ampartzoglou is a multilingual addition to the LSBF faculty with a wealth of marketing research knowledge and experience as a senior lecturer.
Career and Experience
Ioanna’s career takes in household names like American Airlines, Qatar Airways, and Lufthansa and her academic experience extends to London Metropolitan University, City University, the University of Westminster and South Bank University. She devised an online strategy for Bank of Cyprus UK and she specialises in digital communications, web design, and e-commerce particularly in the education, banking and travel industries.
For Ioanna, working with London School of Business & Finance is an opportunity to "work with motivated students and wonderful colleagues". On the best approach to studying, Ioanna urges students to "never give up on trying for something better by improving your skills and knowledge every day".
Paul Simpson Lecturer
As the former Head of PR at BBC Radio 1, Paul Simpson brings many years of top-level PR experience to London School of Business & Finance. His career to date includes working as Press and Broadcasting Officer for the Liberal Democrats, Head of Communications at the Government’s Children and Young People’s Unit, and setting up his own PR consultancy focusing on support in the youth, radio and technology sectors.
Career and Experience
As an academic, Paul has six years of teaching experience, lecturing at the University of the Arts London (London College of Communication) the University of Greenwich, Thames Valley University and the PR Academy where he delivered CIPR professional qualifications. His specialist areas are Media Relations, Persuasion & Influence, Rhetoric, Political PR and Public Affairs, and he is passionate about enabling students to get to grips with new thinking as quickly as possible. Paul is passionate about linking PR theory with practical everyday skills that can be applied in the workplace.
Angela Dalrymple Lecturer
With 16 years of teaching experience and a career that takes in PricewaterhouseCoopers, Reuters and telecommunications giants AT&T, Angela Dalrymple brings a huge amount of experience to the LSBF faculty.
Career and Experience
Educated at Oxford, where she was also the first ever female president of her college, Angela has lectured at a range of UK universities including the University of Portsmouth, Oxford College of Marketing, LTC College London and Open University Business School.
No stranger to inspiring students, Angela is Deputy Chair of the UK Young Enterprise scheme in south London, helping young people develop business enterprise programmes, and Senior Business Mentor at local schools in the London Borough of Richmond-upon-Thames.
For Angela the best thing about LSBF is the opportunity to meet students from international backgrounds. Her advice to LSBF students is "make the most of your time and new-found friends and contacts in London - someone you meet now may well be able to help you with your career in 10 years' time".
