International Business (IB) programme

A profound understanding of international affairs is necessary for a company to thrive internationally. This course requires a high level of motivation, as it will guide all participants through a detailed analysis of cross-cultural management and a practical understanding of the effects of globalisation on corporations and SMEs.

This course will include a thorough analysis of international negotiation, global or market-based promotional activities, payment and remittance techniques, Foreign Exchange hedging, Insurance and cross-cultural communication.

Companies are now actively recruiting international managers, product managers with knowledge of a specific market and professionals able to adapt their medium of communication to foreign customers.

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