Programme Structure

Any combination of 2 elective modules

Managing in the Digital Economy

The digital economy is considered to be a preeminent driver of economic growth and social change. An MBA student interested in an eBusiness arena can make considered decisions by understanding these fundamental transformations. By taking this module, the student will review topics such as socio-economic influences on the digital economy, law and policies of the digital economy, market structure and competition, and macro and micro economics.

Internet and Digital Marketing Communications

By reviewing this module, the students will gain and develop their knowledge of to how to apply digital media such as the web, e-mail, mobile and online study TV in order to effectively market a firm's product and services.

International Financial Management

International Financial Management will reinforce the foundations of finance with particular attention to issues related to international finance and economics. Theories of international business and recent changes in global finance will be explored in depth, including international commercial policy, foreign exchange markets, and currency derivative markets.

International Financial Markets and Institutions

This module will introduce students to the instruments, practices, and institutions that govern the global economy today. Within the content, concepts such as the management of foreign exchange risk, international financial markets, exchange and interest rates, short-term and long-term debt instruments and equity markets will be covered.

Global Marketing

This module will cover current issues relating to all those analytical and conceptual tools that will help the students to apply global marketing strategies. Students will get an insight into the strengths and opportunities, as well as the weaknesses and threats that are presented when trying to market a product or service in a foreign country.

The topics reviewed include the global economic environment regional market characteristics and preferential trade agreements; social and cultural environments; the political, legal, and regulatory environments; global information systems and market research; and segmentation, targeting, and positioning.

Consumer Behaviour

In order to effectively market products and services, it is necessary to get to know the customer first. By understanding consumer behaviour an MBA student would be able to take effective decisions regarding products, price promotion and distribution in order to improve marketing campaigns and support the overall firm's strategic planning.

Concepts such as factors influencing consumer behaviour, concept of culture, social stratification, motivation and personality, purchase behaviour, and eConsumer behaviour are covered in this module.

Risk Management

This module will introduce principles and concepts essential to developing an understanding of risk and its management. Standards, requirements, and legal expectations for formal risk management within an organisation will all be examined in depth to gain an appreciation of risk characteristics and influences necessary to implement effective risk management.

Business Continuity and Crisis Management

The design and implementation of a risk management programme suited to the specific needs of organisations is crucial to mitigating risk effectively. This module will introduce students to a broad range of risk management tools, techniques, and processes for business continuity planning and project risk management. The goal of this module is to provide an understanding of the risk management viewpoints that exist at different levels within an organisation, and the need for effective communication among them.

International HR Management

Students taking this module will get an insight into human resource management on an international scale, and will cover key issues for multinational corporations when managing human resources across diverse national boundaries. Globalisation and international management, national systems and management action, international strategy and structure in multinational companies, are some of the concepts to be reviewed within this module.

Coaching and Mentoring for Leadership & Management

This module will provide a wider portfolio of approaches and different techniques to coaching and mentoring people within a firm.

Project Management

It is important for MBA graduates to be able to coordinate, plan and control the current complexity and uncertainty of the business environment. The purpose of this module is to provide a fundamental knowledge of project management, to plan and control business projects while being able to recognise the risks and adversities that exist.

The topics reviewed include project tasks, estimation of project costs, project timing and plan scale, financial appraisal and business plan, principles of resource scheduling, and scheduling people and materials and procurement.

Project Leadership & Team Building

The main purpose of this module is to provide an overall look at efficient ways of leading projects and people, identify different kinds of leadership styles and discuss the role and responsibilities of team leaders within an organisation.

Performance Measurement and Control

This module aims to develop knowledge and skills in the application of management accounting techniques to evaluate business choices and promote efficient and effective use of resources. Students will study strategies to assess the performance of a business from a financial and non-financial perspective, while appreciating risk and allowing for external aspects.

Advanced Financial Management

This module aims to help students apply relevant skills and exercise professional judgement as expected of a senior financial executive or advisor, in taking or recommending decisions relating to the financial management of an organisation.

*Only available to ACCA and CIMA qualified students

This module will broaden student knowledge as to how an organisation develops its strategy process and resources effective allocations. The module will also outline how proper strategic planning processes should be carried out. Concepts and topics such as SWOT, PEST, STEER and EPISTEL analysis (among other business strategy concepts) will be shown.

This module will study the different tools and strategies which are used by an organisation when taking financial decisions. The main objective of finance and accounting is to maximise corporate value while managing the firm's financial risks.

Concepts such as capital expansion or development, mergers, demergers, acquisitions or the sale of private companies, financing joint ventures, project finance, infrastructure finance, public-private partnerships and privatisations will be reviewed.

As a business discipline, marketing management is essential for an organisation's resource management and the overall strategic planning, as it is designed to maximise the revenues and profits of the firm.

From this module review, the student will gain authentic marketing practice while studying the fundamentals of marketing. Concepts such as marketing mix, product market/matrix, product segmentation, product planning and development, distribution planning and pricing strategy are just some of the topics covered.

It is essential for an MBA student to have a general knowledge of an organisation, not only from a technical point of view, but from multiple viewpoints ranging from the individual to the group dynamics analysis.

Concepts such as job satisfaction, organisational communication, leadership, negotiation and authority management, team management and change management will be explored.

Operations management is concerned with the ways of achieving the most effective and efficient use of an organisation's resources. The operations management module also focuses on making a better product or service, and making it more efficiently or at lower cost.

In this module, concepts such as forecasting, product planning, process selection, aggregate planning and master scheduling, inventory management, and material requirements will be reviewed.

This module will introduce students to a wide range of information systems and analyse the ways in which they facilitate organisations to secure a competitive advantage. Information systems will be examined from the planning and design stages through to their effective implementation and management.

By reviewing this module, the MBA student will be provided with a detailed framework and guidance for preparing their Final Project (Dissertation). Concepts such as research process, types of research, research methodology, and sources of collection and analysis of data will be reviewed.

The aim of the dissertation is to show the student's ability to carry out detailed research, critical thinking and the capability to provide solutions for a specific problem. As an MBA student, this is essential not only within academia, but also in the everyday business environment.